Suzanne Erickson

Suzanne Erickson is a freelance content writer and copywriter with a passion for all things social media, marketing and psychology. She uses her love of writing and background in psychology to provide highly detailed content designed to help readers reach their goals.

Woman uses social media to market brand

How to Leverage Social Media Influencers to Grow Your Business

Remember the days when you needed an A-List celebrity to endorse your products if you wanted to reach a wide audience? Well, not anymore. Social media influencers are the new cool kids in town. Capturing the attention of minds everywhere, social media influencers have the power to shape the shopping trends of the future. Their …

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Why is the Popular LinkedIn Stories Feature Shutting Down?

Why is the Popular LinkedIn Stories Feature Shutting Down?

On August 31st 2021, LinkedIn announced they would be closing down their LinkedIn stories feature on September 30th to make way for improvements following user feedback. If you’ve ever spent time on social media, you’ll know that stories are a well-loved feature. Started by Instagram, the most prominent social media giants have now incorporated this …

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